Part of what makes The Shops At Hilltop a special place.
Established in 1917.
Like the children of many legacy store owners, Reid and Steve Rapoport always worked in the family business during summers and holiday seasons, both joining full time upon college graduation. They attribute the stores’ longevity to talented longtime sellers who keep in touch with their customers, and also to tasteful merchandise, strong presentations and effective marketing on social media and select print. Driving sales this season: casual sportswear, soft sportcoats, sweaters, and outerwear.
What Reid and Steve love most about the business: the relationships with customers and the quality merchandise. What they like least: the long hours. What they’ve learned: patience. And what they need for better business: more foot traffic!
Their interests beyond work include family, golf, boating, exercise and beach time. And while there’s currently no interest from the fourth generation in joining the business, hope springs eternal.
Original article as seen at https://mr-mag.com/century-survivors-saluting-stores-in-business-100-years/?fbclid=IwAR0l8PJPoOOTsPHb14ih61aSR1vkZ_ov4WYIsZlexhiXS4CPSNmBLhKB8js